The Zetter, Bloomsbury

The Zetter Bloomsbury offers a distinctive blend of character, flexibility, and central London charm, making the townhouse an exceptional choice for corporate events, private celebrations, and exclusive hire occasions. This design-led boutique hotel in Bloomsbury draws inspiration from its iconic neighbour, the British Museum, with interiors that reflect a rich sense of history, curiosity, and refined eclecticism from it’s heritage Georgian architecture to global antiques and 20th century British art —creating a truly memorable backdrop for any event.

At the centre is The Orangery, a bright and elegant space ideal for both formal and social gatherings. Perfect for private dining in Bloomsbury, the Orangery accommodates up to 60 guests for seated dinners and up to 100 guests for drinks receptions. With its light-filled interiors and sophisticated design, it is a popular choice for corporate dinners, networking events, and special celebrations. Extending the Orangery experience is The Pergola, a charming outdoor space that can be booked in conjunction with it. The Pergola can host up to 30 guests and features its own bar and BBQ grill, making it ideal for summer parties in London and relaxed, al fresco drinks receptions.

For more intimate gatherings, The Living Room on the lower ground floor provides a versatile and private setting. This space is perfectly suited for boardroom meeting, smaller cocktail parties, or as a green room to support larger events taking place elsewhere in the townhouse. Its cosy yet polished aesthetic ensures both comfort and style and it’s equipped with a fixed TV screen and Bluetooth connection, allowing guests to enjoy their own playlist.

Meanwhile, The Drawing Room offers a warm and inviting environment for informal meetings and social occasions. With two working fireplaces, it is an ideal setting for fireside chats, relaxed business meetings, and cocktail parties. The space includes a portable TV screen, providing flexibility for presentations or visual content, alongside Bluetooth connectivity and the ability to host live music. Additionally, guests can enjoy access to the hotel’s spacious garden—an exceptional feature and a true hidden gem, and a rare find among London event venues with outdoor space—perfect for larger summer events and receptions.

The townhouse boasts 68 individually designed bedrooms, allowing for convenient on-site accommodation. When booking an event, guests can benefit from favourable room rates, making it an excellent option for corporate away days, weddings, and multi-day events in London. For those seeking complete privacy, the entire property is available for exclusive hire, offering full use of all event spaces and facilities.