Let’s Talk Hybrid

Now that we have the green light for conferences and meetings to take place again from the 1st October, we are seeing lots of changes as to how we book, sell and execute events. After speaking to lots of our clients and industry friends, we have all agreed the hottest subject on everyone’s mind is hybrid events. The wonderful world of hybrid events opens up so many more opportunities for the events world so here is a breakdown of what we know and how we can help you with your next event!

What is a Hybrid Event?

A hybrid event is a combination of a ‘live’ in-person event with a ‘virtual’ online component, it is so much more than just setting up a camera and live streaming an event. A hybrid event imitates the live event experience to the virtual world, matching the event experience from a remote space. This means your virtual audience can participate in real time, from wherever they are in the world, alongside guests attending in person – How amazing!

Benefits of hosting a Hybrid Event.

Due to the COVID – 19 Pandemic, it is becoming increasingly difficult to host and attend events. With venue capacities being reduced to adhere to social distancing restrictions, travel bans in place and many self-isolating, it is important that we start being creative with our events. A hybrid event is a great way to remove and overcome these complications, whilst expanding your audience.

Naturally when guests are not able to attend an event in-person, this can reduce costs dramatically. Without, catering, travel and large capacity venue fees to account for, hybrid events can be very cost effective. However, we do advise on budgeting for high quality production and tech crew.

We all know how valuable data is when curating and executing an event. A hybrid event allows you to monitor event engagement with ease. You can customise your guests’ experience, based on their preference.

One of the most important aspects of an event, in our opinion, is keeping it sustainable. We only get one planet, so we should all be doing our part to take care of it. Hybrid events will play a major role in preserving the environment. Hosting part of your event virtually will reduce food waste, reduce unsustainable travel and reduce our carbon footprint, all whilst maintaining the quality of event interactions.


Venues for Hybrid Events:

We couldn’t put together an entire blog about hybrid events without shouting about some of our incredible venue partners. These venues are equipped to host high quality hybrid events, and even better, the cost is included in their packages.


Etc.venues are known for producing fantastic meetings and events with high quality tech and production included. They have a handful of venues across London, Manchester and Birmingham and they are the UK’s leading meeting space provider. Better yet, they provide hybrid event packages, ranging from bronze to platinum there is an option to suit all – which we just love. These packages include a large range of different audio-visual options for example: LCD projector and screen, Windows 10 laptop with integrated Ring Central, Zoom, Teams and Google Meets apps, A PTZ HD Camera, tripod, hub, speakerphone and remote control, microphones and much more if needed.

The award winning, 30 Euston Square features an extensive range of events spaces and technology on site, making it the perfect venue for hosting hybrid events. From their 18 multi-purpose meeting rooms, to the 300 capacity auditorium and 360m² exhibition room, there is an abundance of space to allow for social distancing and break out rooms The innovative team are equipped and ready to help you bring the physical and digital sides of your event together so that you can curate events in a creative, safe and effective way. All meeting and conference spaces are fully equipped with state-of-the-art audio visual equipment and their experienced, knowledgeable crew can help you easily navigate the wonderful world of hybrid events.

The amazing events team at Tobacco Dock can help you deliver creative events in a dynamic and innovative manner, while keeping everyone and engaged. Their experienced crew can broadcast HD to your virtual attendees alongside recording and editing your full event for future use. Tobacco Dock has fabulous transport links and a 500 + space car park so in person guests can arrive conveniently and easily to join the event. For guests joining virtually, registration and access to an event is just as straightforward via a fully customised online portal making is easy for guests to interact.


If you have an event coming up that you would like assistance with, or for any further information on any of the venues above please get in touch by emailing us on Hello@thecollectionevents.com or call us on 02077887018.

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